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The Truth About Google Adsense

Posted in AdSense by blogdee on the July 31st, 2007

Make $$$$ with Google Adsense! Top Paying Keywords! $100 per click!

You have seen these headlines, right? Are they real? Can one person clicking on you Adsense links really earn you a $100? Maybe, maybe not. Most of the top paying keyword lists are a big crock of S**T! There is no doubt that the adsense program is one of the most successful marketing programs ever created. And yes webmasters are making money with Google Adsense but how much and how are they doing it is the real question.

There are too many scam artists who are trying to rip you off with some so called “top paying keyword list” Don’t fall for it! Yes some keywords are worth $5 $10 $50 or even a $100 because that is what the advertiser is willing to pay Google to display those ads. It doesn’t mean that is what you are going to make. Think about it, if a company is willing to pay $100 per click don’t you think they are going to be watching the numbers pretty close. For that price they want highly qualified leads not thousands of people clicking on it and running up there tab. 1000 clicks at $100 each is $100,000. Now if that company gets $500,000 in business, fine but if they get $500 in business for that return then as the Donald says “someone will be fired!”

In the course of building several websites and using Google Adsense I made several discoveries. I put together a crappy little website and that crappy little website earned me $100 in a month. Not big money but pretty surprising since I didn’t have that many visitors. Don’t believe the screen shots showing you making hundreds a day and thousands a week. It could happen but those screen shots have been altered to inflate the income. Putting these discoveries into use on other websites have proven they work. There is no reason you can’t make a $1000-$3000 a month over a period of time. I am not going to kid you. It takes work but once you get the ball rolling you will see your income rise. It is one thing to sell you a list of “top paying keywords” its another to tell you how to set up your websites and how to drive traffic to it.

There are steps anyone can take can take to increase their adsense earnings such as learning about the why the best placement for your ads is above the fold, what colors work best and how easy it is to match them to your site, but it can take lots of trial and error or you can learn from someone who has already tested it out. For example did you know–Why you don’t need thousands of visitors to your website (you might be surprised) and how only 2 or 3 visitors a day can actually make you more money than 1000 visitors. You should learn why you want to make your visitors click and move on and why you shouldn’t care that they don’t stay. This is the exact opposite of every article you have ever read about creating “sticky” sites.

Yes there is money to be made with google adsense and top paying keywords can make you more but don’t get ripped off by paying too much for some “magic list”. There is no free lunch.

TJ Smith is a writer and the creative force behind several websites. His report “The Truth About Google Adsense” has been helping website owners increase their adsense income substantially. It can be ordered through http://www.borgstar.net

The Google Revolution

Posted in Blogging by blogdee on the July 31st, 2007

Google is probably one of the single most important revolutions of having a successful Internet business.

If you can use it effectively then you’ll be able to first build a database, and second attract targeted buyers.

One of the worlds top Internet marketers is a guy by the name of Perry Marshall. Perry’s book is called “The Definitive Guide To Google Adwords” and it has helped to propel hundreds of businesses by attracting more serious opt-ins,and it has enabled many to grow their businesses exponentially.

I can say for beginners or people without the knowledge of how to set out an ad campaign properly this will help you immensly.

It will help you to understand the importance of one of the most powerful tools you’ll need to grow your business.

For you to master advertising for your business Google Adwords system is an amazing concept and vastly superior when you actually know what your doing in trying to market your business.

Here is the site if you think you need some help in getting your business to the top quicker.

www.perrymarshall.com/adwords

Get serious about this business and get all the right tools to make it successful.

Go on, go there right now!

Massive Action = Massive Results

Tamra Forde
Freedom Business Opportunity
http://www.freedombusinessopportunity.com

The Evolution of Google AdSense

Posted in Blogging by blogdee on the July 31st, 2007

The web has evolved into a complex “organism” which, to some, appears to have a life of its own. As the Internet has evolved, so too have online marketers and publishers. The dot-com balloon is said to have burst but savvy publishers have grabbed the coat tails of the Google search monster and employ Google AdSense on content-rich websites. Google AdSense, a pioneer for providing content-sensitive advertisements, has been a boon to webmasters looking for alternatives to amortize their web trafffic.

How Does Google AdSense Work?

The concept is simple: The publisher or webmaster inserts a java script into a website. Each time the page is accessed, the java script pulls advertisements from Google’s AdSense program. The ads are targeted and related to the content contained on the web page serving the ad. If a web surfer clicks on an advertisement served from Google, the webmaster serving the ad earns a portion of the money that the advertiser is paying Google for the click.

Google handles all the tracking and payments, ultimately providing an easy way for webmasters to display content-sensitive, targeted ads, without the headache of having to solicit advertisers, collect funds, monitor clicks or track statistics, any of which could easily become a full-time job.

While Google AdSense, like many pay-per-click programs, is plagued by claims of click-fraud, it is clearly an effective revenue source for many reputable web businesses. There seems to be no shortage of advertisers in the AdWords program from which Google pulls the AdSense ads. Webmasters seem less concerned by the lack of information provided by Google and more interested in cashing their monthly checks from Google.

The Evolution of AdSense

While Google’s initial system was fairly rudimentary, only providing publishers the option of displaying a handful of advertising formats, the technology behind even the first ads was anything but simplistic. The technology used to employ Google AdSense goes far beyond simple keyword or category matching. A complex algorithm is used to determine the content contained on the web page serving the ad. Once the content is assessed, and appropriate ads that contain related content are served.

Early on, Google implemented a system that allows publishers to filter advertisements from competitors or sites which they deemed inappropriate. Google also allows vendors to specify an alternative advertisement, in the unlikely event that Google is unable to provide related content ads.

The Progression of Google

Google has come a long way in understanding the needs of publishers and webmasters. Google now offers a system that allows full ad customization. Webmasters can choose from twelve text ad formats and can customize Google advertisements to complement their website and fit into existing webpage layout. The options provided allow webmasters to select and create custom color palettes that match an existing website’s color scheme, making the ads a much more natural fit.

Many sites have been able to integrate ads into their site design using different ad formats.

Sample sites with integrated ads:

Investing Partners - http://www.investing-partners.com

Podcasting Tools - http://www.podcasting-tools.com

RSS Network - http://www.rss-network.com

Online Reports

Google recently took a huge step forward, providing publishers the ability to track their earnings based on webmaster-defined channels. Recent improvements to the Google AdSense reporting have resulted in webmasters having the capability to monitor an ad’s performance with customizable online reports that can detail page impressions, clicks and click-through rates. Webmasters now have the ability to track specific ad formats, colors and pages within a website. Webmasters can quickly spot and track trends. The new flexible reporting tools allows webmasters to group web pages by URL, domain, ad type or category, providing webmasters insight into what pages, ads and domains are performing the best.

Reporting is real-time, allowing webmasters to quickly assess the effectiveness of any changes. The new reporting makes it significantly easier for webmasters to optimize and increase click-through rates. Optional reporting allows webmasters to monitor traffic, viewing both ad impressions and page impressions.

Advertisers realize the benefits associated with having their ads served on targeted websites, increasing the likelihood that a prospective web surfer will have an interest in their product or service.

Truth Still Not Revealed

Google still does not reveal what percentage of the advertising revenue earned is paid to the webmaster serving the ads, but they have made strides related to disclosure, recently lifting the ban preventing webmasters from disclosing the amount they earn through serving Google ads.

About the Author:

Sharon Housley manages marketing for FeedForAll http://www.feedforall.com software for creating, editing, publishing RSS feeds and podcasts. In addition Sharon manages marketing for NotePage http://www.notepage.net a wireless text messaging software company.

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